It’s beginning to look like… that time of year again! Christmas adverts have become a key part of our much-anticipated holiday celebrations. According to the Advertising Association, spending on advertising has risen to 50% over […]
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Research recently conducted by the Content Marketing Institute has revealed that 80% of business decision-makers prefer to get company information in a series of articles, rather than via advertising. Whilst Welsh businesses of all sizes […]
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We’re often asked by clients how to improve their Twitter engagement, so in this blog we wanted to offer our 6 tips to answer their question… 1. Images can say a thousand words… More than […]
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Effective Communication’s digital account manager Rhys Gregory shares his view on the PR and digital marketing tactics that will propel businesses in 2017. PR and marketing isn’t new, it’s something that we’ve been doing for […]
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Instagram has become a hot topic in the Effective office. Most of us use the platform personally however from a business perspective there have always been questions as to how best we use it to […]
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A common misconception businesses have of marketing is that it should solely be used to ‘generate leads’ and get new customers on board. Though that’s an important part of what marketers do, an even more […]
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Finally, you can now request your Twitter account to be verified by Twitter and earn yourself the elusive blue tick. The ‘blue tick’ was introduced back in 2009 and has since been associated with the […]
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Boasting 433 millions users globally, and 20 + million users in the UK alone, Linkedin is the largest professional online network. If you’re not on it as an organisation or as an individual, you’re missing […]
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In case you’ve travelled from another planet or continent, Wales will be playing in a major football tournament for the first time in 58 years. The boys have qualified for Euro 2016, and will kickstart […]
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In this article our Digital Account Manager shares 26 tools to help you leverage owned, earned, and paid content. Let us know if you enjoy the article! I absolutely love great content! … And I […]
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